aaamusic | On 01, Mar 2013

HARD ROCK RISING ROCKS HARD ROCK CAFE LONDON 

GLOBAL BATTLE OF THE BANDS COMPETITION GIVES LONDON TALENT A CHANCE AT

INTERNATIONAL STARDOM

Hard Rock International has called on aspiring musicians from around the globe to rock out for the opportunity of a lifetime through this year’s Hard Rock Rising – the most far-reaching battle of the bands competition in the world. As Hard Rock continues its commitment to emerging artists, Hard Rock Rising will place the Grand Prize winner on the fast-track to global stardom as they embark on a World Tour in six renowned cities arranged by Hard Rock International – including a spot on the bill at the Hard Rock Calling festival in London, with additional dates at Hard Rock Cafes in cities such as Sydney, Tokyo, Hong Kong, Chicago and Honolulu; make an album and music video through Hard Rock Records; and receive new music equipment and gear valued at $10,000.

Hard Rock Cafe’s Facebook fans from around the world have spoken – narrowing down over 12,000 bands to its top contenders – and only a select few will move on to the next round and perform live at participating cafes. Through multiple live battle events at Hard Rock Cafe London beginning on Monday 11 March, 2013, the undiscovered talents of London will vie for the top spot to represent the city in Hard Rock Rising’s global competition. Performances by Crystal X, Carnaby, Tequilla Mockingbird, The Nevertones, Echo Park, Wild Honey, Alexa De Strange, The Kut  and the highly anticipated wild card entry, Snap Out, will be judged by a panel of local industry experts that include James Curran (Absolute Radio), Jemma Downey (Live Nation) and James Walsh (Starsailor) plus very special guest judge Phil Manzanera of Roxy Music for the grand final on 27 March . The final round will be held on Wednesday 27 March 2013, and will feature each of the preliminary winners. One band will then be selected to represent London as they compete against ninety-five other Hard Rock Cafe winners from around the world.

Fan voting on participating Hard Rock Facebook pages will narrow down the ninety-six local winners to the top twenty-five bands. Once determined, an esteemed panel of celebrity judges and music industry professionals will select the Grand Prize winner. Two runner-up bands will each receive new music equipment and gear valued at $10,000. For full rules and a list of participating locations, visit www.hardrock.com or www.facebook.com/hardrock.

 

What:  Hard Rock Cafe London Hosts Hard Rock Rising  

Entry: £3 per person, which will go to Richard House Hospice in London

Doors: 7.00pm

When: Monday 11 March – Live Heat

Who:  Crystal X

Alexa De Strange

Snap Out

When: Tuesday 12 March – Live Heat

Who: Carnaby’s

Echo Park

The Nevertones

When:  Wednesday 13 March – Live Heat    

Who:  The Kut

Tequilla Mockingbird

Wild Honey

When:   Wednesday 27 March – Live Final

Where:  Hard Rock Cafe London

150 Old Park Lane, London

Visit www.hardrock.com/London for additional details.

 

About Hard Rock Records

Hard Rock Records is an independent music label created in 2012 by Hard Rock International to find, develop, and promote up-and-coming artists. Hard Rock Records provides artists an unparalleled opportunity, giving each artist on the label assistance with recording, production, marketing, promotion, distribution and touring in exchange for a one-year commitment to the label. At the end of that year, the artist walks away with ownership of any recordings as well as all the profits from their release. Hard Rock has no expectation for remuneration of any funds spent developing the artist. For additional information on Hard Rock Records, visit www.hardrockrecords.com.

About Hard Rock International

With a total of 177 venues in 58 countries, including 141 cafes, 18 hotels and 8 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. HRI owns the global trademark for all Hard Rock brands.  The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai.  HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the companies’ two most successful Hotel and Casino properties in Tampa and Hollywood, Fl., both owned and operated by HRI parent company The Seminole Tribe of Florida., as well as other exciting locations including Bali, Biloxi, Chicago, Cancun, Las Vegas, San Diego and Singapore. Upcoming new Hard Rock Cafe locations include Melaka and San Jose.  New Hard Rock Hotel projects include Aruba, Riviera Maya, Abu Dhabi and Shenzhen and Haikou in China. New Hard Rock Casino projects in development include Hungary and Northfield, OH.  For more information on Hard Rock International, visit www.hardrock.com.