aaamusic | On 03, Jun 2012

Elsie’s new single ‘London Town’ is backed by a hilarious INTERACTIVE Youtube video which takes a cheeky swipe at our obsession with celebrity culture.
Everyone from Nicki Minaj to Paris Hilton, via Kim Kardashian and Amy Childs gets a nod of the head, as Elsie pokes fun at some of the biggest names in showbusiness.

 

Elsie will release ‘London Town’ on 23rd July 2012. Bright,breezy and infectious to the max, the main mix features the brass riff from the classic track ‘Message To You Rudy’ over bouncing beats and a huge bass line.

The perfect soundtrack to the long heady days of summer. ‘London Town’ picks up where Lilly Allen’s LDN left off as an anthemic celebration of city life.

Elsie had to seek permission to use the famous riff from the song’s writer, Dandy Livingstone, who lives in a remote part of Jamaica and hasn’t performed in over 40 years. This was a daunting prospect as he only receives communications from the outside world very sporadically via the village fax. As fate would have it, Dandy has just come out of retirement to play the London International Ska Festival and so was checking his faxes, amongst which was Elsie’s request. He heard ‘London Town’ down the phone, loved it and gave it his blessing.

There is a second mix that takes the song in a more rock/pop direction.

The single has been snapped up by Topshop who are playing in every store throughout the summer.

 

‘London Town’ is backed by an inspired interpretation of Blondie’s ‘Heart Of Glass’ (Elsie is a huge Debbie Harry fan) that strips it back and slows it down to beautiful effect. The video was shot in Elsie’s kitchen and when she posted it on You Tube, Aussie songstress Sia Furler saw it and got in touch to say how much she loved it – and Elsie’s voice.

Originally from Liverpool, Elsie is typical of the new breed of young women who dominate society today – she knows what she wants from life and how to get it.

Smart, sassy, stylish and sexy, it’s only a matter of time before this girl is a star.