aaamusic | On 10, Jun 2011

A SENSATIONAL LINE UP AND A WHOLE HOST OF FUN ONSITE ACTIVITY

BARCLAYCARD UNWIND GIVEAWAYS AND TV, VODAFONE VIP, PAMPERING PARLOUR, GAMES GALORE AND SO MUCH MORE TO ENJOY AT WIRELESS WITH BARCLAYCARD THIS SUMMER

Wireless with Barclaycard is sure to be the highlight of the summer, taking place in Hyde Park on 1, 2, 3 July and featuring the biggest and best names in music today including headliners The BlackEyed Peas, The Chemical Brothers and Pulp, alongside chart toppers such as Tinie Tempah, Plan B, Bruno Mars, David Guetta, Ke$ha and many, many more. As well as enjoying the most enviable of line-up’s festival goers will also have the chance to explore everything else that is on offer; free makeovers, a beauty pamper zone, professional model scouting by Elite London, the Jäger Ice Truck and so much more!

Barclaycard is hosting the Barclaycard Unwind Stage for upcoming new artists and some of the main acts. To enhance the experience the stage has a bespoke covered structure and will feature some state of the art video and lighting, there will also be exclusive giveaways and a few ‘out of the ordinary’ things to watch out for!

Barclaycard Unwind TV returns to the screens on the main stage to take you behind the scenes at Wireless with Barclaycard. Catch up with all the news and gossip over the weekend from the key performing artists and celebrities brought to you live by Fun Loving Criminals front man and presenter Huey Morgan. Look out for the roving camera team to appear on Unwind TV yourself and remember to take part in the exclusive competitions running throughout the weekend, featuring VIP tickets and back stage experiences! All you need to do is make sure you bring your Barclaycard. Not a Barclaycard customer? Don’t worry; you will also have the chance to win exclusive festival payments cards and tickets for the next day.

This year Barclaycard have made it even easier to pay for food and drink. With contactless terminals throughout the site you don’t have to miss any of the festival fun queuing for cash!

Don’t forget to bring your contactless card and look out for the contactless logo at the food and drinks stalls.

Why don’t you experience Wireless with Barclaycard with Vodafone VIP. Discover everything you need to enjoy thebest possible festival experience with the official 2011 Wireless with Barclaycard app powered by Vodafone (Watch this space – coming soon!). Whether you want to browse the line up, build your own personal schedule or see where you are situated in the festival site, this app will ensure that you stay fully informed all weekend. You don’t have to be a Vodafone customer to use it – it’s available to everyone on any network. But if you are a Vodafone customer make sure you check out the Vodafone VIP section. This is where you’ll find out about all the great benefits you can get while you’re at the festival.

Vodafone customers can take time out to rechargetheir mobile phones at the Vodafone VIP Recharge Truck throughout the weekend. If you’re low on battery Vodafone will recharge your phone in a safe and secure locker. There are also charging facilities available for non Vodafone customers but you will need to stay with your phone whilst it charges. Every time you recharge your phone at the Vodafone VIP Recharge Truck you will go in the draw to win a backstage tour at the festival. You’ll get an exclusive view of what goes on behind the scenes, where the artists get ready and get the full VIP treatment. Also, be sure to take advantage of the Vodafone VIP viewing platform for great views of the main stage and all your favourite bands. Go visit them at the festival for your chance to get up there.

If soaking up the sun and festival ambiance isn’t enough grab your mates and head over to Tuborg Town.
A place to chill out with friends over a pint, challenge other festival goers on the giant sized inflatable Beat the Intro bungee run, or just sit back and get be-jazzled in the Tuborg Customisation Station. Need more of an incentive? Each day they are giving one festival goer and a mate the chance to win side of stage visits! If you want to party after a couple of beers then head over to the Just Dance Disco Bus – feel the beat and move your feet to chart-topping tracks and make the bus bounce!

If you’re in need of refreshments hop over to the VK bus which is rolling into town to help you party harder this summer! The VK area will once again be the place to be for optimal sun and tunes worshipping. They’ll have the best selection of tunes from the hottest pop to indie and R&B tracks, the most electrifying atmosphere and the best tasting drinks to guarantee that Wireless With Barclaycard 2011 is one of the best VKends of your life!

If it’s getting too hot on the VK bus then rush over to the seriously cool Jäger Ice Truck. The Jägermeister ice bar will be making its debut at Wireless with Barclaycard this year bringing their ex-military 25 tonne beast of a machine that transforms into a sub-zero ice bar area where you will be able to enjoy an Ice cold Jäger shot and giveaways! Elsewhere Pepsi Max, the official cola of Wireless with Barclaycard, will be bringing you the best bands on the scene so you can Max out on Music! Check in @ The Pepsi Max Stage or visit us at facebook.com/pepsimax.

Elite London will once again be at Wireless with Barclaycard and are on the look out for stars of the future. They are excited to announce the launch of Elite Model Look 2011, the world’s most prestigious model search, famous for creating names like Cindy Crawford and Gisele Bundchen. 2011 will see the third season of Elite model Look UK, previous winners have gone on to shoot campaigns for brands such as Louis Vuitton as well as walking on all the top catwalks throughout the globe. For the first time they will be scouting both girls and boys following the Launch of their men’s board in 2010. Elite London aredelighted to have exclusive scouting rights at Wireless with Barclaycard, and hope to find their next super stars at the festival!

If you’re after the ultimate festival look then head over to the Beauty ‘n’ Beats zone. Superdrug will be the beauty sponsors at this year’s Wireless with Barclaycard and will be offering makeovers with popular cosmetics brands, a retail area so you can pick up all your festival essentials and Luxury Loo’s exclusively for the use of Superdrug Beautycard holders, so make sure you pick up your Beautycard in store in advance and keep your self looking festival glamorous all day! Haircare expert, Remington, is proud to be the official hair partner of ‘Beauty ‘n’ Beats’. Festival goers will be treated to free ‘express styling appointments’ at the Remington Style Bar with professional stylists who will be creating the hottest festival-inspired looks and must-have hair trends with the very latest, innovative hair styling products.

The Nintendo 3DS™ Experience will also be hosting live multiplayer battles, on top games including Super Street FighterÒ IV 3D Edition on their Nintendisco stage. You’ll be surrounded by the sounds of their old school club night, with classic Nintendo in-game music mixed with electro and bleep-pop. What better way toexperience 3D gaming without glasses? Bring your own Nintendo 3DS to our stand for the opportunity to download exclusive Mii characters and exchange data with our team – and other Nintendo 3DS owners – to help you complete Puzzle Swap and StreetPass™ Quest. You’ll even be able to charge your console at the stand, so you’ll always be ready for your next challenge. And don’t forget, the more events you visit, the more your Mii will Level Up and become stronger.

Wireless with Barclaycard 2011 is an unparalleled open-air live music festival right in the heart of London. It offers everyone an opportunity to experience some of the greatest live music acts around as well as enjoy a bustling and beautiful site jam packed full of lots of extra fun!

Line Up So Far:
Friday July 1 Saturday July 2 Sunday July 3
The Black Eyed Peas The Chemical Brothers Pulp
Plan B Chase & Status Grace Jones
Tinie Tempah The Streets TV On The Radio
Bruno Mars Aphex Twin Foals
Example Chromeo The Hives
Chipmunk Ke$ha The Horrors
Alexis Jordan Katy B Metronomy
Far East Movement Janelle Monae The Pretty Reckless
Wretch 32 Devlin The Naked and Famous
Labrinth Battles Roky Erickson
Mike Posner Digitalism Neon Trees
Natalia Kills J.Cole Liam Bailey
Yasmin LMFAO Yuck
Jodie Connor Jay Electronica Devotchka
Parade Alex Metric Cut Copy
StooShe The Whip Vintage Trouble
Dot Rotten Nero Funeral Party
Plus special guest Justin Robertson Fight Like Apes
David Guetta Michael Franti and Spearhead Summer Camp
Modestep Clock Opera
Her Majesty and the Wolves Blind Pilot
Maverick Sabre Cashier No. 9
Alpines
Luke Bingham
James Holroyd

Ticketing Information:
Tickets for Friday 1 July are priced at £49.50 plus booking fees. Tickets for Saturday 2 and Sunday 3 July are priced at £48.50 plus booking fees.

Tickets are on sale now at www.wirelessfestival.co.uk

Multi-day tickets are available. 2-day tickets are priced at £92 plus booking fees, and 3-day tickets are priced at £130 plus booking fees.

All Barclaycard Customers who purchase via www.barclaycardunwind.com have the chance to win a VIP upgrade.

Purchase a Carbon Offset for 50p as an add on toyour order to negate the environmental impacts of your travel to and from the festival, these funds will be used to invest in environmental projects in local schools. More details are available on www.wirelessfestival.co.uk

DISABLED ACCESS:
Live Nation have changed the process of purchasing a disabled customer ticket, this will make booking tickets quicker and easier for our customers. Disabled customer tickets are now available online through the Wireless Website.

If you have any questions or are unsure on the booking process, please feel free to email us at: access@wirelessfestival.co.uk or call 0207 195 2133.

Wireless with Barclaycard Press & Online Enquiries:
Emma Elwood and Rebecca Gibbs at LD Communications
emma.elwood@ldcommunications.co.uk / rebecca@ldcommunications.co.uk 0207 439 7222

Wireless with Barclaycard TV and Radio:
Tony Cooke, Claire Jarvis or Natalie Jennings at Scream Promotions
firstname@screampromotions.co.uk +44(0) 207 434 3446

About Live Nation:
Live Nation Entertainment (NYSE-LYV) is the largest live entertainment company in the world: connecting 200 million fans to 100,000 events in over 40 countries which has made Ticketmaster.com the #3 eCommerce website in the world. For additional information, visit www.livenation.co.uk

About Barclaycard:
Barclaycard, part of Barclays Global Retail Banking division, is a leading global payment business which helps consumers, retailers and businesses to make and accept paymentsflexibly, and to access short-term credit when needed.

The company is one of the pioneers of new forms of payments and is at the forefront of developing viable contactless and mobile payment schemes for today and cutting edge forms of payment for the future. It also issues credit and charge cards to corporate customers and the UK Government. Barclaycard partners with a wide range of organisations across the globe to offer their customers or members payment options and credit.

In addition to the UK, Barclaycard operates in the United States, Europe and Africa.

Key facts published in August 2010;
– number of UK customers: 11.1m
– number of International customers: 10.5m
– number of retailer/merchant relationships: 85,000

About The Royal Parks:
The Royal Parks is an executive agency of the Department of Culture, Media and Sport. The Royal parks are: Bushy Park, The Green Park, Greenwich Park, Hyde Park, Kensington Gardens, The Regent’s Park and Primrose Hill, Richmond Park and St James’s Park.
For Further information please visit: www.royalparks.org.uk
Fran Therrien, Media relations 0300 061 2128 or ftherrien@royalparks.gsi.gov.uk