aaamusic | On 26, Oct 2010

‘A4 In Ecstasy’ is the new single from Kid Adrift. Inspired by Aphex Twin and “Pretty Hate Machine” era Nine Inch Nails. Its processed beats and tough direct sound signals a leap on from the ‘Oxytocin EP’ that was released earlier in the year. It’s a forthright, emotional track that delivers a message straight to the heart and mind.

Kid Adrift (aka Iain Campbell) explains the brutal video for the track “A4 in Ecstasy is a song I initially started writing from my flat in a pretty rough area of Glasgow, so a torn-up Scottish boxing club seemed very fitting for the video.

“We put sweat, blood and tears into this song so we needed similar commitment from the video cast. They gave it in the most literal sense…”

Watch it online here:

After receiving several spins on Radio 1 from Zane Lowe and Nick Grimshaw, alongside praise from the Guardian, Q, Dazed and the Fly, Kid Adrift is set to be one of the acts to watch going into 2011. Look out for his debut album in the New Year.

Live the band is a fleshed-out four piece, and they make a thrilling racket. Digital synths meet coruscating guitars, as seen as they headlined the BBC Introducing Stage at this year’s Glastonbury, as well as storming sets at T In The Park and Bestival.

See Kid Adrift live on the following November dates:

Tue 9^th Manchester Night & Day
Wed 10^th Glasgow King Tuts
Mon 15^th London Water Rats